Direct Media Upgrades Web Features
Additions include a direct log-in to eCRM, Direct Media's Web-based hosted e-mail delivery system that allows clients to create, execute and track online mailings.
Users now can access Direct Media's compiled-list site at www.mailinglist.com through a direct link from the firm's main Web site. The compiled-list site offers data from sources such as D&B, Equifax and Experian. The site also provides an online counts and orders system as well as general information.
The main site now offers updated information on Direct Media's market research and analytical tools including Catalog Tracker, RUSH (Reverse Usage Statistical Hierarchy), DARTexpert and History Manager.