CA Gets Cell Phone Privacy Law

Share this content:
California Gov. Gray Davis has signed a series of privacy bills directed at telemarketers, fax advertisers and wireless phone text-message marketers.

One bill, AB 1769, bans unsolicited commercial text messages to cell phones entirely. According to the governor's office, the bill aims to curtail the practice of cell-phone text advertising before it grows into an industry and protect consumers who must pay for receiving text messages on their wireless devices.

A second bill, AB 2944, duplicates the federal prohibition on unsolicited commercial faxes. The bill lets the state enforce the federal ban on such advertising, Davis' office said.

A third bill, SB 1560, is a follow-up to California's passage last year of a state no-call registry law. It clarifies that small businesses using telemarketing can pay reduced rates for access to the do-not-call list and ensures that the list will be implemented on schedule, the governor's office said. California's DNC list is to take effect Jan. 1.

Loading links....

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs: