*Business Requires Balance of Privacy, Data
While Catucci stressed the importance of consumer privacy, he added that if privacy issues put an end to e-commerce, everyone loses.
Many consumers do not really understand privacy issues, according to Catucci. he said that consumers who are educated about privacy tend to favor a balance of information exchange and privacy.
"Free flow of information benefits businesses, consumers, and the economy," said Catucci.
If businesses adhere to fair information practices and educate the public, he said, everyone will benefit.