ALC of NY Debuts Hispanic Database
The database is compiled from various direct response sources. It is selectable by geography, gender, age, income, marital status, presence of children, age of children and telephone numbers.
Other demographic and lifestyle selects such as Spanish speaking, mail-order buyers, subscribers, new mothers, religion, ethnicity, pet owners, frequent travelers, sports interest and hobbies are also available. The base price is $80/M.
The file is available through ALC of NY's compiled list division.
Kristen Bremner covers list news, insert media, privacy and fundraising for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters