ALC Debuts Children's Publications Database
The master file has 175,700 names of parents who subscribe to one or more of five children's publications. They are Arthur Magazine, Disney Princess, Disney and Me, Preschool Playroom and Sparkle World.
Base price for the list is $95/M. ALC suggests the file for offers such as children's apparel, computers, games, family vacations, toys, books, software and fundraising.