Air Miles Canada's Pearson talks loyalty programs in video interview
Bryan Pearson, president of Air Miles Canada, discusses loyalty programs with DM News editor in chief Elly Trickett.
General Electric, Oster, Samsung, and nine others enlist in the Dash replenishment service, which lets "Things" re-order consumables.
Brands ace their early campaigns but need to study up on how to keep momentum going for the entire season.
Frank Crowson helped bring Justin Timberlake, Taylor Swift, and Pink into the aisles of the mass merchandiser.