News Byte: SAP and SAS Strike Up Strategic Sorority

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News Byte: SAP and SAS Strike Up Strategic Sorority
News Byte: SAP and SAS Strike Up Strategic Sorority

Enterprise business software provider SAP AG and Big Data analytics company SAS unveiled today a strategic partnership through which the two companies will create a unified product roadmap that combines the SAP HANA platform and SAS analytics.

The SAP HANA platform allows in-memory analytics and business applications to work closely together; the intent is to allow enterprise customers to use real-time analytics that also dive deeply into the data (for most business applications, there's a trade-off between speed and depth). The new partnership enables SAS' analytics algorithms to run on top of the SAP platform and vice versa, essentially giving businesses that use either SAS or SAP data environments a wider pool of applications to choose from.

In a press release, SAS further anticipated that collaboration between the two vendors will streamline data transfers between SAP and SAS environments and improve data parallelism—meaning the combined processing powers of SAP and SAS data analytics will enable “new Big Data solutions that could not previously be delivered.”

The initial stage of the partnership will be a co-sell pilot program that will run through 2014, in which selected clients using both SAS and SAP technologies will determine how SAS applications perform on the SAP HANA platform. Key verticals listed in the release include financial services, telecommunications, retail, consumer products, and manufacturing.

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