NewCarDepot.com Helps Auto Dealers Move Inventory

Share this article:
Manhattan Projects LLC, an automobile retail software firm, yesterday unveiled an auction Web site designed to help car dealers sell new cars that have been on their lots for more than 60 days.


For $200 per completed transaction, NewCarDepot.com allows automobile sellers to clear inventory space without having to purchase advertisements or pay sales labor. Consumers will be able to use the site to bid on relatively new vehicles and possibly get bargain deals.


Under the site's selling process, dealers submit specifications and a floor price for the cars they want listed at the site. Car shoppers bid on the automobiles until either a winning bid meets or exceeds the floor price, or the dealer takes the car off the site due to low bidding.


For example, if a vehicle has a floor price of $15,000, then a winning bid of $11,000 would not result in a sale. Most vehicles on NewCarDepot.com have a floor price at or near dealer invoice.


Manhattan Projects, Torrance, CA, said it plans to tender selections from hundreds of car dealerships across the United States.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

DMA 2014 Kicks Off Under New Management

DMA 2014 Kicks Off Under New Management

Thomas Benton and Jane Berzan will preside over an event indicative of an association serving a wider array of industry segments.

De Quinto Tapped as Coke's Next CMO

De Quinto Tapped as Coke's Next CMO

The president of the company's Iberia Business Unit will take over from Joe Tripodi upon his retirement in February.

Customer Centricity Is Spurring Marketing-Tech Investments

Customer Centricity Is Spurring Marketing-Tech Investments

A majority of marketers rank customer satisfaction improvements as paramount in the technology investment decisions.