New York Life Taps May & Speh
The two-year agreement will include data integration, enhancement processing, data warehousing and decision support to enhance New York Life's AARP customer relationship management process.
DataMentors is a full-service provider of data-as-a-service, data management, business intelligence, and campaign ...
More than three quarters of brand marketers consider programmatic important, but few implement the practice.
The campaign intelligence company looks to bolster the quality of its online-offline metrics.
The sandwich chain's Northern Ontario franchises feed guests Wi-Fi and direct messaging to gain customer insight and bolster retention.