December 10, 1998
New Site Offers Advice to Marketers
MarketWare Technologies, Chicago, (www.marketware-tech.com/marketing) last week launched Marketing Today, a Web site that offers free information and advice to novice and professional marketers. A spokesman for MarketWare said the free service is intended to complement ROIit 98, its direct marketing analysis software.
Marketing Today features marketing links by category, marketing suggestions and Musings. Musings is a quarterly electronic newsletter focused on marketing and advertising. Back issues of Musings can be downloaded for free by registering at the Web site.