New Name Radiates Web Site's Increasing Membership
Radiate, Mountain View, CA, distributes systems for more than 400 software companies. It self-reports 18 million registered viewers, while gaining 100,000 members each day.
The agency veteran is charged with expanding customer engagement services.
How consumers' motivations differ from country to country.
The $3.7 billion deal will unite Sapient with Digitas, Razorfish, and Rosetta on a new digital platform called Publicis.Sapient.