Networksolutions.com Signs WowStores.com
WowStores.com joins the ranks of travelocity.com, etoys.com, The Sharper Image, CBS Sportsline, Borders.com, Xoom.com, barnesandnoble.com, Staples and CDNow.
E-commerce aggregator PriceGrabber will begin offsetting price info with service expectations.
At nearly $43 billion, interactive advertising revenues exceeded broadcast for the first time in 2013.
While advertisers have become incredibly data-savvy, the most difficult challenge remains causally linking that data to outcomes that really matter.