What's in our mailbox this month: Holiday catalogs
Neiman Marcus launched a location-based mobile marketing campaign on March 17, rewarding consumers who complete challenges with prizes such as a free makeover or a chance to win a $2,500 shopping spree. Customers can use the Scvngr mobile application to participate in the in-store challenges.
Retail department store chain Neiman Marcus launched an enhanced mobile commerce website August 16 that allows customers to shop from any mobile device.
Company of the Week
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