Near field communication is set to explode in a serious way, and this is the year it's going to happen.
As mobile technology develops, SMS and QR codes might begin to look like marketing dinosaurs when compared to newer tools like near field communication.
Forget visual only ads. If some mobile direct marketers have their way, consumers will be tapping posters, in-store signage, and even print ads in the near future using NFC.
Marketers who use mobile to merge physical and digital domains can reach consumers at the greatest point of influence.
More than a third of consumers favor direct mail as the conduit for privacy-sensitive information from health and insurance companies, says an Epsilon survey.
Why payment now belongs with product, price, place, and promotion as a key decision lever.
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Marketry can connect you with the right audience, using effective channels and deliver measureable success. Whether your plan includes online media, offline direct marketing or an integrated combination - we can help.
A growing number of marketers are making digital marketing a top-shelf priority.
Think of telemarketing as a long-term activity, built on a solid database marketing approach, and you'll reap its greatest rewards.
Sales attribution is imperative for a company and its growth.