NBC Internet Acquires Husdawg Communications

Share this article:
NBC Internet Inc., San Francisco, yesterday acquired Husdawg Communications Inc., a provider of electronic registration and customer relationship management services to the computer software and hardware industry.


Financial terms weren't disclosed.


NBC Internet plans to merge Husdawg with its NBCi Direct division, which specializes in electronic list management and database marketing through the Internet.


Husdawg will continue to develop and market electronic registration services to its clients, which include Mattel Interactive, Havas Interactive, H&R Block, GT Interactive, Logitech and Interplay.
Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Database Marketing

Making Data Breach Readiness a Priority

Making Data Breach Readiness a Priority

5 ways marketers can prepare for possible data breaches.

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

Cloud-based marketing automation behemoth Marketo joins forces with marketing intelligence company DiscoverOrg to improve its data collection capabilities.

A Toast to Marketing Attribution

A Toast to Marketing Attribution

Vino accessories and storage company Wine Enthusiast indentifies top and underperforming affiliates using algorithmic marketing attribution.