NBA's Hill to Debut McDonald's Olympic Chat Sessions

Share this article:
McDonald's will host a live chat tomorrow with NBA All-Star Grant Hill, the first in a series of chats to promote the upcoming 2000 Olympic Games.


The chat can be accessed through the McDonald's Web site, www.mcdonalds.com, as well as through Hill's site, www.granthill.com.


Hill, a gold medalist at the 1996 Olympics, will answer questions from fans and offer tips on becoming an Olympic athlete. McDonald's will host chats before and throughout the Olympics. In addition to his athletic credentials, Hill is also a McDonald's spokesman.


The chats are expected to drive traffic to the site, which features an Olympic icon. When visitors click on the icon, they will find Olympic news, interactive games, and links to other Olympic-themed Web sites.


The 2000 Olympics are scheduled to begin Friday, Sept. 15 in Sydney, Australia.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

How Amazon Ads Might Change the Game

How Amazon Ads Might Change the Game

Will the Great Recommender introduce "pretargeting" to the menu? Is it destined to become the King of Conversion? Or will its ad business simply settle in between Google's and Facebook's?

Less Than Half of Marketers Say the C-Suite "Gets" Digital

Less Than Half of Marketers Say the C-Suite ...

The long road to digital marketing leadership starts with organizational alignment, a study finds.

Candidates Hook Into Twitter

Candidates Hook Into Twitter

A digital agency for politicians puts the power of presidential electioneering into the hands of Congressional campaigns.