Naviant Selects Provider of Streaming, Transactional E-Mail Capabilities

Share this article:
Database marketing firm Naviant, Boca Raton, FL, will offer its clients streaming and transactional e-mail capabilities from online marketing software and services provider MindArrow Systems, Naviant said yesterday.


MindArrow Systems Inc., Aliso Viejo, CA, provides RadicalMail, an interactive e-mail platform that delivers streaming audio and video directly in the body of the e-mail message. The company said its technology also allows for secure data collection within the body of the message for conducting transactions.


Through the partnership, Naviant's e-mail customers will be able to assemble and deploy rich media and interactive e-mail campaigns using RadicalMail.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

Analytics vs. Instincts

Analytics vs. Instincts

Even for the savviest marketers, finding the right balance of analytics and gut instincts can prove to be difficult.

MeritDirect Opens San Jose Office

MeritDirect Opens San Jose Office

A force in direct mail, the company looks to expand its digital data services with a footprint in Silicon Valley.

Neustar Decides to Hand Data Over to its Clients

Neustar Decides to Hand Data Over to its ...

AK Media Insights Pro turns data over to marketers to create business-specific aggregations, integrate offline efforts, and probe deeper into their sales funnels.