Naviant Enters the Great White North

Share this article:
Naviant Inc., Newton Square, PA, yesterday said it plans to expand its presence into the Great White North with the opening of Naviant Canada.


The Kanata, Ontario-based division will offer a Canadian version of the marketing services provider's centerpiece High-Tech Household File, which includes the addresses of 12.4 million Internet-enabled households in the United States.


Naviant Canada's file includes information derived from electronic registration data on approximately 1 million Internet-enabled Canadian households.


Compusearch Micromarketing Data & Systems will manage the list.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

Harvard Prof: Marketers Need to Step Up Their Predictive Abilities

Harvard Prof: Marketers Need to Step Up Their ...

Statistics expert Edo Airoldi says data must be paired with predictive analytics before marketers can truly forecast customer behavior.

The (Marketer's) TV Guide

The (Marketer's) TV Guide

Public broadcasting station WGBH in Boston cleans up its dirty data and boosts donations.

Acxiom Mobilizes and Socializes SMBs

Acxiom Mobilizes and Socializes SMBs

MyAcxiomPartner.com enables simple campaigns for social and mobile channels.