Musicmaker.com Sees Sales Increase 3,000 Percent
The company said it attributes the growth to promotions with artists such as the Beastie Boys, Jimmy Page and the Black Crowes.
The goal is to flame the perception that technology and creativity live under one roof at the company, says President Andy Frawley.
Overall Internet ad revenues escalate by 15% to $23 billion, also fueled by increased activity in social media and video.
There are five reasons elite marketers trounce the competition: testing, targeting, spending, mobilizing, and democratizing.