Musician Site Banks on Subscription Revenue

Share this article:
BookLiveMusic.com has debuted its flagship Web site of the same name that offers subscriptions to music entertainers who want to be listed online.


The site offers the musicians a Web page with a photo and contact information such as e-mail address and phone number. Subscriptions cost $99 a year for members of the American Federation of Musicians. The cost is $150 a year for nonmembers.


BookLiveMusic, Chicago, has a co-marketing agreement with the AFM. The union has sent e-mails to its members, and BookLiveMusic mentions the AFM on its home page.


The site so far has signed 1,000 entertainers largely because of this deal and wants to get 2,000 more subscriptions before year's end.


BookLiveMusic is free for people interested in booking the entertainers. Interested event organizers are targeted for the service, and they can do searches by geography, style of music and price range.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

One Third of Companies Fail to Measure Data Quality ROI

One Third of Companies Fail to Measure Data ...

Twenty percent of companies assume their data quality tools pay off, while another 10% doesn't monitor ROI at all.

Ensighten and Anametrix Unite in an Open Relationship

Ensighten and Anametrix Unite in an Open Relationship

Ensighten's purchase of the analytics company is about giving ultimate ownership of data to marketers, says CEO Josh Manion.

The Perils (and Positives) of Vanity Metrics

The Perils (and Positives) of Vanity Metrics

Experts break down the up- and downsides of popular vanity metrics, such as Facebook likes and Twitter followers.