At the risk of sounding like Yoda: Technology may dazzle, but mobile strategy does not it make.
Seventy-one percent of Americans consume media on at least two devices a day. It's a multiscreen world, sweetheart.
Nissan España's multiscreen ads allow players to virtually park its new compact SUV using mobile devices.
Alex Boylan, a winner of CBS' "The Amazing Race," thought up the idea of traveling around the world with no money and recording the experience for a series of Web episodes.
Company of the week
Data Services, Inc. meets the needs of today's data-driven marketer by providing front-end database management and data analytics platforms alongside our expertise in global contact data quality, database building and ongoing maintenance that comes with our 45+ years in business.
Spectrum Spatial attempts to make the world a small marketplace for B2B and B2C companies alike.
Intent, which tells you who, how, and when to target, is a common thread on the customer journey.
It's been a bad year for TV service providers.