The relaunch of Direct Marketing News
Starting today, the publication known as Direct Marketing News will hereby be called DMN. We have chosen the simple structure of DMN because each of those letters represents many things we plan to cover.
So, what will change? Our sole goal is to provide value to the readers in whatever form and medium that makes sense.
We aim to avoid the middle. We will post short content to educate you and long-form content to give you the deep knowledge you need to gain an edge on competitors. Some recent examples can be found here, here, here and here.
To read more click here.
Company of the Week
Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.
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