Multichannel

Instant Dashboards from Datorama

Instant Dashboards from Datorama

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Datorama's SmartLenses focus marketing data into out-of-the-box dashboards

C&A Global Pictures a UGC-Driven Strategy for Polaroid

C&A Global Pictures a UGC-Driven Strategy for Polaroid

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The licensee launches Polaroid's first branded e-commerce site and incorporates user-generated content throughout the brand's channels

Better Together: Print and Digital

Better Together: Print and Digital

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Valassis combines instant digital hits with the constancy of print to create multi-channel campaigns which resonate

A Brand to Remember: The Evolution of Nicholas Sparks

A Brand to Remember: The Evolution of Nicholas Sparks

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Twenty years after The Notebook's debut, Sparks and his literary agent share how they engage multi-generational fans across different media.

One on One: Wayne Powers on the Journey from Print to Digital

One on One: Wayne Powers on the Journey from Print to Digital

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Print marketing is still showing growth for Valassis, but onboarding the audience to digital makes a lot of sense

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Company of the Week

PAN Communications is an award-winning integrated marketing and public relations agency for B2B technology and healthcare brands. PAN's data-driven approach allows the firm to specialize in public relations, social media, content and influencer marketing, and data and analytics. PAN partners with brands to create unique, integrated campaigns that captivate audiences.

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Relive the 2017 Marketing Hall of Femme

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