Yankee Candle Mulls Sale As it Buys Illuminations

Share this content:

The Yankee Candle Company Inc. has entered into a definitive agreement to acquire the Illuminations brand and its related assets for nearly $22 million in cash.

The deal is expected to close Aug. 1.

In a separate announcement, the South Deerfield, MA, company also reported it has retained the services of Lehman Brothers to assist it in the consideration of strategic alternatives, including the possible sale of the company.

Illuminations, which was founded in 1996, designs and markets premium scented candles, candle accessories and other home décor items through retail stores and via catalogs and its e-commerce Web site at www.illuminations.com. Candle Acquisition Co., Petaluma, CA, owns Illuminations.

close

Next Article in Multichannel Marketing

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above