Williams-Sonoma Catalog Sales Up 20.2%
Overall third quarter sales for Williams-Sonoma were up 18.4 percent to $241 million. Weakest performers were Hold Everything and Gardener's Eden.
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A majority of millennials surveyed plan to shop on both Black Friday and Cyber Monday; what they buy may be highly influenced by others' opinions.
Marketers who fail to acknowledge personalization and preferences end up digging their own grave.
A mere 11% profess to move nimbly across channels, according to a survey of 120 CMOs.