Visa buys e-commerce company CyberSource for $2 billion

Share this content:

Visa has acquired e-commerce payment processor CyberSource for $2 billion in cash.

The credit card giant bought the electronic payment company on April 21 to increase the use of Visa debit, prepaid and credit cards for online purchases and to accelerate the e-commerce industry's growth at large, according to a Visa statement.

The acquisition will also expand CyberSource's international business, according to the statement. Most of the company's revenues are earned in the US.

CyberSource plays a role in processing 25% of all e-commerce dollars transacted in the US, according to Visa. It also counts British Airways, Home Depot, Facebook and Google as clients, according to a statement from Visa.

Rival MasterCard Advisors said in its SpendingPulse report this month that e-commerce and luxury retail sales outperformed all other retail and service categories in March, up 18.4% year-over-year. It was the category's eighth consecutive month of double-digit growth.

close

Next Article in Multichannel Marketing

Sign up to our newsletters



Company of the Week

PAN Communications is an award-winning integrated marketing and public relations agency for B2B technology and healthcare brands. PAN's data-driven approach allows the firm to specialize in public relations, social media, content and influencer marketing, and data and analytics. PAN partners with brands to create unique, integrated campaigns that captivate audiences.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above