Spiegel Relaunches Two Sites

Share this content:
Spiegel Catalog, Inc., Downers Grove, IL, a wholly-owned subsidiary of Spiegel, Inc., yesterday announced the relaunch of its two Web sites, and, offering faster operation and to increased ease of use. New features include faster checkout and a load time three times as fast as the sites previously offered .

Fry Multimedia, Inc., Ann Arbor, MI, handled the redesign.

An online advertising campaign and an expanded presence on America Online's shopping channel will be used to drive traffic to the sites. Spiegel also is exploring possible e-commerce partnerships and affiliate links.

Spiegel's four-year-old core site,, features more than 10,000 products, including items not found in its catalogs.

Next Article in Multichannel Marketing

Sign up to our newsletters

Company of the Week

We recently were named B2B Magazine's Direct Marketing Agency of the Year, and with good reason: We make real, measureable, positive change happen for our clients. A full-service agency founded in 1974, Bader Rutter expertly helps you get the right message to the right audience at the right time through the right channels. As we engage our clients' audiences along their journey, direct marketing (email, direct mail, phone, SMS) and behavioral marketing (SEM, retargeting, contextual) channels deliver information relevant to the needs of each stage. We are experts at implementing and leveraging marketing technologies such as CRM and marketing automation in order to synchronize sales and marketing communications. Our team of architects and activators plan, execute, measure and adjust in real time to ensure the strategy is working as needed and change things if it's not.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above