Sigma Micro Will Support Sears Catalogs
The deal includes customization of the Controller+ and eController systems to support and host order processing for Sears' Wish Book catalog and its Craftsman Power and Hand Tools catalog.
OneTouchPoint is a single source provider of strategic, integrated and multi-channel direct marketing ...
A majority of millennials surveyed plan to shop on both Black Friday and Cyber Monday; what they buy may be highly influenced by others' opinions.
Marketers who fail to acknowledge personalization and preferences end up digging their own grave.
A mere 11% profess to move nimbly across channels, according to a survey of 120 CMOs.