Shoppers spending less, looking for more bargains

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More than half of Americans — 56.7%  — say they will be spending less this holiday due to the economy, but one in five — 22.8% — still plan to be out in the shopping fray on Black Friday, according to the latest American Pulse survey by BIGresearch.

A majority, 51.2%, say they will be looking more this year for sales than last, and 31.8% are heading online to find deals. And while more major retailers are offering a layaway program to help customers out, nearly half — 47.4% — say they are not likely to use the alternative payment plan. Just 9.4% say they are very likely to do so.

In other findings, more than a third — 36.4% ­ — said they hate to return gifts because it's a hassle, and 15.8% say they have “re-gifted” items.

The monthly online survey queried 4,348 respondents.

This article is part of the DMNPolitics site, in partnership with Fluent. Click on the footer to see all of our content about the 2016 Election

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