Multichannel Marketing & E-commerce: Latest Headlines

Oscar Mayer is No Wiener When It Comes to Mobile

Oscar Mayer is No Wiener When It Comes to Mobile

This Kraft brand is one hot dog when it comes to creating seamless customer experiences

Multichannel Is Perrigo's Marketing Cure

Multichannel Is Perrigo's Marketing Cure

Perrigo educates consumers about store brand medications with a digitally-focused multichannel campaign

Multichannel Marketing Makes Scott Naturals' Mission Possible

Multichannel Marketing Makes Scott Naturals' Mission Possible

It's no secret! Digital and sampling are top-notch marketing agents

Macy's Shows its Stars and Stripes in a Patriotic Campaign

Macy's Shows its Stars and Stripes in a Patriotic Campaign

The big red star retailer celebrates America with integrated marketing campaign

Ad:Tech: Walmart's Customer Experience Upgrade

Ad:Tech: Walmart's Customer Experience Upgrade

What will it be like to shop Walmart in 2016? The retail giant works to build out a next-gen experience.

Focus On: E-commerce

Electronic Retailers Take a Flier at the Marketplace Fairness Act

Electronic Retailers Take a Flier at the Marketplace Fairness Act

A quorum of remote sellers descends on Capitol Hill next week to state the case of consumers and SMBs.

A Cup of Convenience Can Deliver a Latte Customer Love

A Cup of Convenience Can Deliver a Latte Customer Love

OneCupConnection.com heats up the customer experience with its subscription commerce program.

Discovering the "nonline" land in the world of e-commerce

Discovering the "nonline" land in the world of e-commerce

Google analyzes the middle ground between where online ends and offline begins.

Hurricane Sandy blows in unwelcome e-commerce deals

Hurricane Sandy blows in unwelcome e-commerce deals

E-commerce sites rethink their promotional strategies as they weather the Hurricane Sandy social storm.

Walmart steps up e-commerce with in-house search engine

Walmart steps up e-commerce with in-house search engine

Walmart is stepping up its integration of its online and in-store properties by creating a proprietary search engine called Polaris.

On Sale Now

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

Dart Warehouse Corp

Dart Warehouse Corp

Dart Fulfillment Services specializing in E-Commerce, Catalog Fulfillment, Retail Replenishment, Product Assembly & ...

SLI Systems

SLI Systems

SLI Systems offers full-service, customized, On-Demand solutions for Site-Search, Navigation, Merchandising, and User ...

more »

Featured Articles

FTC approves final Facebook settlement

FTC approves final Facebook settlement

The Federal Trade Commission (FTC) accepted a finalized settlement with Facebook today Aug. 9 that was proposed last November.

AMA research shows how to cut noise, sharpen trend insights

AMA research shows how to cut noise, sharpen ...

Research in the American Marketing Association's (AMA) Aug. 2012 edition of the Journal of Marketing Research provides a template for marketers to better understand trend speed and acceleration while filtering ...

More pencils, more books—and more teacher's dirty looks

More pencils, more books—and more teacher's dirty looks

Retailers have marked down summer-related goods to make room for pens, pencils and backpacks—indicating that it's time to kick-start back-to-school shopping.