Readers' Digest Magazine Struggling
However, its non-magazine business fared much better; and the company announced a 61 percent earnings increase to $.90 per share for the fiscal 2000 second quarter.
OneTouchPoint is a single source provider of strategic, integrated and multi-channel direct marketing ...
The open-wheel racing organization relies on multichannel marketing to drive TV viewership, ratings, and ticket buys among specific audiences.
The financial planning firm relies on its advisors to boost company awareness and recruit prospects.
It's time to clear the air. Here's what separates cross-channel, integrated, multichannel, and omnichannel as marketing concepts.