Quebecor Gets PBTeen Print Contract

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Quebecor World said yesterday that cataloger Williams-Sonoma Inc. had awarded it a multi-year contract to print PBTeen, a home furnishings catalog for teens.


Financial details were not disclosed. Williams-Sonoma has been a 20-year client of Quebecor, which also prints the Williams-Sonoma titles Pottery Barn and Pottery Barn Bed & Bath.


Quebecor, Montreal, will print PBTeen at its plant in Chicago. It also will provide mail list and logistics services on the catalog from its facility in Bensenville, IL.


Williams-Sonoma designed PBTeen to bridge the age gap between Pottery Barn and Pottery Barn Kids and take advantage of the underserved market for home furnishings for teens, the cataloger said.


DMNotes is DMN's around-the-clock blog. Yes, a blog in 2016.

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