Quark Enters Catalog Market

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Quark Inc., Denver, is offering three products designed to help businesses analyze, plan and deploy catalogs, the publishing-software company said yesterday.

The software programs for catalogers and direct marketers include:

• Quark Merchandise Manager, decision support software for catalog and direct marketers that combines data from a company's order management system with product images and marketing data to provide a single point of access for analyzing and creating promotions.

• Quark Digital Media System, a content management system that lets customers manage a virtually unlimited number of text files, images and other digital resources.

•Quark eStage, an enterprise database publishing system that aggregates and organizes data from multiple data sources and automates page production. It maintains dynamic, bidirectional links between documents and data sources, so catalogers can edit data anywhere in their work flow. Quark eStage will integrate with Quark Merchandise Manager to help catalogers streamline their strategy-to-promotion process.

QuarkDMS and Quark Merchandise Manager are available now, and Quark plans to release Quark eStage later this year.


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