Pottery Barn Bed and Bath opens first stores

Share this content:

Williams-Sonoma Inc.'s Pottery Barn Bed and Bath concept became a true multichannel merchant this month with the opening of its first retail stores.

A stand-alone store makes its debut in New York City today, following the opening of an Orlando, FL, outpost last week. A third store in Portland, OR, will open next week adjacent to an existing Pottery Barn.

San Francisco-based Williams-Sonoma launched Pottery Barn Bed and Bath in 2000 as a catalog and e-commerce business offering customers a wide assortment of casual furnishings and luxury items for the bedroom and bathroom. Now these same items will be available in a retail environment, offering consumers the chance to sit on furniture, feel the linens and view items up-close.

The stores range in size from 5,500 to 9,500 square feet and feature multiple bedroom and bathroom vignettes, crown molding and deep brown oak flooring.

close

Next Article in Multichannel Marketing

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above