OfficeMax Joins Wireless E-Commerce Market

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OfficeMax, one of the three leading office products retailers, has entered the wireless e-commerce market with a dedicated store.

Located at the retailer's existing store at, the shop will sell mobile-ready software products that can be bought and downloaded onto wireless instruments and hand-helds.

Digital River Inc., a Minneapolis provider of outsourced e-commerce, said yesterday that it will offer online fulfillment and marketing, customer service, fraud prevention and transaction management for OfficeMax's mobile store.

The mobile store will be part of the operations.

Digital River offers outsourced e-commerce services to brands like, Siemens, Polaris, Novell, Autodesk, Symantec, Motorola, Fujitsu, 3M and Major League Baseball.


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