November Sales Mixed for 4 Catalogers

Share this content:
Sales figures from three catalogers reflect mixed results for November.


Buoyed by a 436 percent jump in Internet sales, The Sharper Image reported a 56 percent increase in mail-order business for the month.


JCPenney, meanwhile, reported catalog sales fell 7.2 percent to $436 million, while sales from its direct marketing services division were up 6.8 percent to $79 million. Spiegel reported a 12 percent decline, which it attributed to weakness in both catalog and retail sales.


The Talbots Inc. said total company sales for fiscal November increased 17 percent, to $86.6 million from $74.1 million a year ago.
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here