Mediaplex, ClickAction Sign Marketing Partnership Pact
The companies will integrate their online and e-mail marketing efforts by using ClickAction's ERM and Mediaplex's Mojo customer information systems.
The made-to-measure menswear company connects the digital world with the offline world to give shoppers a customized experience.
Experian Marketing Services and Neustar are bringing their data onboarding capabilities together
In today's shifting marketplace, knowing which channels to invest in and how much to allocate to each can be tricky. Here's an in-depth look at how brands can help drive ...