Mediaplex, ClickAction Sign Marketing Partnership Pact
The companies will integrate their online and e-mail marketing efforts by using ClickAction's ERM and Mediaplex's Mojo customer information systems.
The laundry detergent brand partnered with The Peanuts Movie to launch a multichannel campaign designed to build brand engagement, increase positive sentiment, and drives sales. Here's why.
At SXSW, Sanders' campaign staff reveals how the Vermont senator is putting digital tools in the hands of voters to drive his presidential ticket.
The Belgium-based multichannel marketing platform wants mid-market clients looking for tech with a personal touch. Extra Space Storage is one of them.