Martha Stewart Going Off the Air in the Fall

Share this content:
Martha Stewart Living Omnimedia Inc. announced yesterday that it is suspending the 12th season of its television show for the year 2004-05.


The move was expected as founder Martha Stewart awaits sentencing June 14 after a felony conviction on charges related to insider trading. The decision will cost jobs at Martha Stewart Living Television and result in a $2 million restructuring charge in the current quarter.


An Emmy-award-winning daily syndicated service show distributed by King World Productions, the TV program will be distributed for the remainder of its 11th season through September. It reaches 52 percent of the nation's local TV markets.


In line with its decision to downplay the Martha Stewart name in its flagship Martha Stewart Living magazine, the New York company will pay more attention to developing special and new programming like Everyday Food, the name of a smaller title in its portfolio.


The company said it also will continue producing its "Petkeeping with Marc Morrone" magazine.


close

Next Article in Multichannel Marketing

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above