Macy's to close 11 stores, reports sales decline for December

Share this content:

Macy's Inc. said it will close 11 underperforming Macy's stores and that sales for the five weeks ended Jan. 3 totaled $4.397 billion, a decrease of 4.7%.

"These closings are part of our normal-course process to prune underperforming locations each year in order to maintain a healthy portfolio of stores," said Terry J. Lundgren, chairman, president and CEO of Macy's Inc., in a statement. "While new store growth has slowed in the current economy, our long-term strategy is to continue to selectively add new stores while closing those that are underperforming."  

Final clearance sales at most the stores will begin within the next week.

On a same-store basis, Macy's Inc. sales were down 4% in December. Same-store sales for the combined November-December period were down 7.5%.


Online sales (macys.com and Bloomingdales.com combined) presented a different story and were up by 39.1% in December, by 26% in the November-December period and by 30.1% for the year to date.

Of the retailer's top 15 best-performing geographic markets in December, 13 were My Macy's pilot districts. My Macy's is a program in which Macy's is trying to tailor store assortments, service levels and the shopping environment to local customer needs and preferences.

close

Next Article in Multichannel Marketing

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here