Lillian Vernon to Revamp Web Site

Share this content:
Lillian Vernon's Web site will get a face lift by mid-October in an attempt to improve its speed and overall appeal.


Creative developments are still being decided. The enhancements are slated to cost the company $4.5 million.


"The corporate message will be the same, but the improvements in terms of making it faster and better to use will be radical," David Hochberg, vice president of public affairs for Lillian Vernon, Rye, NY, said yesterday.


While not giving the exact date, Hochberg also said that his discount gift retail firm had mailed its Lilly's Kids fall catalog this month.


close

Next Article in Multichannel Marketing

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above