Hanover Direct Dubs Web Division "erizon"

Share this content:
Hanover Direct Inc., Weehawken, NJ said yesterday it was naming its Web services unit erizon as part of "a strategic move designed to hone the focus of the division and to reflect the company's push towards the future."


Hanover says erizon is derived from three motivators: the concept of the Internet, represented by the e; the promise of rising and becoming an industry leader; and the limitless future of this division as represented by the horizon. erizon's mission is to be the leading end-to-end e-commerce and i builder solutions provider.


Rakesh K. Kaul, president/CEO of Hanover said, "The naming of erizon formalizes Hanover Direct's ongoing metamorphoses into a leading provider of e-commerce services and branded merchandise."
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above