Delia's direct sales revenue drops 10.7% in Q1

Share this content:

Multichannel retailer Delia's saw a 4.1% year-over-year decrease in total first-quarter revenue to $50 million. Its direct segment revenue dropped 10.7% from the year prior to $24 million for Q1. Retail sales dropped 3% to $26 million.

The company's net loss in the first quarter was $5.6 million. Last year, the retailer saw a $3.6 million net loss in the quarter.

Delia's Q1 earnings were “disappointing,” said CEO Walter Killough in an earnings statement. However, he added that the results were expected.

However, Killough, who replaced Robert Bernard earlier this month, was optimistic about the company's revenue potential for the rest of the year.

“We expect the initiatives we are implementing across both our retail and direct segments will result in improved performance in the back half of the year and provide for a stronger business model long-term,” he added.

A Delia's representative could not be immediately reached for comment.

close

Next Article in Multichannel Marketing

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above