Celebrate Express Considers Sale of Company

Share this content:

Party products Internet retailer Celebrate Express Inc. announced Aug. 21 that it will evaluate its strategic alternatives, including a possible sale of the company.

The Kirkland, WA-based firm also said it has retailed Cowen and Company LLC to assist in the review.

In May, former Lillian Vernon executive vice president and chief marketing officer Kevin Green became Celebrate Express' new president/CEO. From 2000 until 2003, Mr. Green was president of Lillian Vernon, when the company was sold and taken private.

Celebrate Express is an e-commerce retailer of celebration products. It currently operates three Web sites, BirthdayExpress.com, Storybook.com and CostumeExpress.com, and mails complementary catalogs.

Birthday Express markets children's party products; Storybook Heirlooms offers girls' special occasion and specialty apparel; and Costume Express markets costumes and matching accessories.

close

Next Article in Multichannel Marketing

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above