Amazon Debuts Wedding Registry

Share this content:
Amazon Services Inc. challenged WeddingChannel.com and TheKnot.com with Friday's formal introduction of its own online wedding registry.


Couples registering at www.amazon.com/wedding can choose from various items on the Seattle retailer's site. Checklists and planning tools will help registrants track activities ranging from engagement announcements to thank-you notes.


Another feature of Amazon Wedding, as the service is called, is the Local Vendor Search option. This tool lets couples find photographers, caterers and florists in their neighborhood using Amazon's A9.com Yellow Pages. A9 is Amazon's own search engine.


The site was in beta for a few months, attracting couples to register for more than 70,000 products at Amazon.


Mickey Alam Khan covers Internet marketing campaigns and e-commerce, agency news as well as circulation for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters


close

Next Article in Multichannel Marketing

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above