Amazon Debuts Wedding Registry

Share this content:
Amazon Services Inc. challenged WeddingChannel.com and TheKnot.com with Friday's formal introduction of its own online wedding registry.


Couples registering at www.amazon.com/wedding can choose from various items on the Seattle retailer's site. Checklists and planning tools will help registrants track activities ranging from engagement announcements to thank-you notes.


Another feature of Amazon Wedding, as the service is called, is the Local Vendor Search option. This tool lets couples find photographers, caterers and florists in their neighborhood using Amazon's A9.com Yellow Pages. A9 is Amazon's own search engine.


The site was in beta for a few months, attracting couples to register for more than 70,000 products at Amazon.


Mickey Alam Khan covers Internet marketing campaigns and e-commerce, agency news as well as circulation for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters


close

Next Article in Multichannel Marketing

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above