A&F Adds SmartLabel Return Service

Share this content:
Abercrombie & Fitch Co. begins using Newgistics Inc.'s SmartLabel return service this month, Newgistics said this week.


The company will use SmartLabel for returns purchased through its Abercrombie & Fitch brand, targeting ages 18 through college; Abercrombie Kids, targeting ages 7-14; and Hollister Co. targeting ages 14-18.


SmartLabel lets customers return merchandise bought online or through catalogs by detaching a prepaid, pre-addressed, barcoded SmartLabel from their order summary, affixing it to their package and sending it through the U.S. Postal Service.


SmartLabel's barcode links the package to the customer's invoice and provides package visibility early in the returns process.


The company operates e-commerce sites at www.abercrombie.com, www.hollisterco and www.abercrombiekids.com. It also publishes the A&F Quarterly magalog.


Newgistics said SmartLabel gives merchants earlier warning of returns, which leads to increased productivity and faster crediting of returns to the customer's account.


close

Next Article in Multichannel Marketing

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above