21st Century Wins Miles Kimball File

Share this content:
21st Century Marketing, Farmingdale, NY, was named list manager for the Miles Kimball catalog list effective yesterday.


The Miles Kimball Master File has more than 1.3 million last 12-month mail-order buyers of merchandise, including consumer gifts, home decor, children's toys and personalized items.


The list is 93 percent female, has an average unit of sale of $37 and a base price of $90/M. Selections on the file include geography, gender, multi-buyers, dollar, credit card buyers, average purchase, last purchase, Internet buyers and catalog requestors. Product selects such as apparel/accessories, gifts/collectibles, holiday, housewares, kids, outdoor/gardening, pets and travel/leisure are also available.


close

Next Article in Multichannel Marketing

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above