Mullen Out, Arnold In at Monster

Share this article:
Job search site Monster.com has named Arnold Communications, Boston, as its advertising agency of record in the United States for its estimated $75 million to $90 million account.


The Maynard, MA, company named Arnold following a four-agency review, which included Wieden + Kennedy, Portland, OR; BBDO, New York; and incumbent Mullen, Wenham, MA. Mullen, owned by Interpublic Group, held the account for two years.


Monster seeks to position itself as a site central to the worker's life, and not just as an online source for jobs.


Arnold and its Snyder Communications parent are being acquired for $2.1 billion by France's Havas Advertising
Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Publicis Launches New Digital Agency

Publicis Launches New Digital Agency

Roar, an amalgam of top digital talent from across Publicis Groupe, will be led by Zenith OptiMedia veteran Sean Reardon.

RAPP Names Orlov CEO

RAPP Names Orlov CEO

The Volkswagen marketing executive is a veteran of Wunderman and WPP.

Hawthorne Opens Mobile Unit, Names Digital Director

Hawthorne Opens Mobile Unit, Names Digital Director

Jared Lake moves over from M&C Saatchi Mobile to head the new unit.