MSN is taking on Google's Gmail with a newly revamped Hotmail. Personally, I use both, but Gmail is what I use for real life and Hotmail is what I use for e-mail marketing messages. Even if the new Hotmail is good, I can't say that I'd switch, because I already have all of my contacts there. But perhaps it will make my e-mail marketing messages look prettier, which is good for marketers.
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Online display advertising has become a huge business. But with that popularity comes a new threat that marketers need to be aware of.
We all know that marketing is evolving. The question is whether you're keeping pace.
