Moto and Motoring

Share this article:
Moto and Motoring
Moto and Motoring
To promote the Moto Q9c, Motorola's latest hand-held personal organizer, the company launched a microsite starring spokeswoman and race car driver Danica Patrick. The site, which hosts a series of comical videos, was created in partnership with Draftfcb. Consumers can also register for a sweepstakes to win tickets to the 2008 Grand Prix of Sonoma.
Share this article:
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Microsoft Set to Overtake Yahoo in Ad Revenues

Microsoft Set to Overtake Yahoo in Ad Revenues

Marissa Mayer can take credit for reversing ad declines. Still, her company will fall out of digital's Top 3 by year's end, according to eMarketer.

Oracle Announces Enhancements to its Marketing Cloud

Oracle Announces Enhancements to its Marketing Cloud

It continues to integrate functionalities from BlueKai, Responsys, and Eloqua.

In the Age of Storytelling, Is the CTA Still Viable?

In the Age of Storytelling, Is the CTA ...

Marketers have always put calls-to-action in messaging, but research suggests that sequenced ads may be more effective.