Most Online Gamblers Only Deal Their Dough At Casinos

Share this article:
Though gambling Web sites are visited three times more often than casinos, a study announced yesterday by Internet research firm Greenfield's Online Inc. showed that most online bettors spent little or no money and only 2 percent thought Internet betting was fun.


The study showed that 81 percent of Web gamblers will only play for free; and of those who are willing to play with cash, 61 percent bet $10 or less. The Wilton, CT-based company said that Internet wagering wasn't duplicating the increasing success of casino gambling because online bettors found the activity to be lonely and unexciting.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

How Amazon Ads Might Change the Game

How Amazon Ads Might Change the Game

Will the Great Recommender introduce "pretargeting" to the menu? Is it destined to become the King of Conversion? Or will its ad business simply settle in between Google's and Facebook's?

Less Than Half of Marketers Say the C-Suite "Gets" Digital

Less Than Half of Marketers Say the C-Suite ...

The long road to digital marketing leadership starts with organizational alignment, a study finds.

Candidates Hook Into Twitter

Candidates Hook Into Twitter

A digital agency for politicians puts the power of presidential electioneering into the hands of Congressional campaigns.